At Hitachi Personal Finance we strive to deliver a great customer experience and provide the most competitive rates on the market. We take pride in what we do, so when we get recognised for the quality of our product and our customer service, we like to tell you about it, so here’s a few of the awards we’ve achieved so far.

ICS accreditation and winner of Best Customer Service Strategy Award 2017

Institute of customer service, servicemark accredited, ICS logoBest Customer Satisfaction Strategy


Following our accreditation by the Institute of Customer Service (ICS) in May 2016, Hitachi Capital Consumer Finance has also won the coveted award of Best Customer Service Strategy in 2017.

The award acknowledges all of the hard work our team puts in to providing a first-rate experience for our customers and building a strategy based on their feedback.

Your Money- Best Direct Personal Loan Provider 2019

Hitachi Personal Finance was voted the Best Direct Personal Loan Provider in the Your Money Awards 2019, which recognises the most competitively-priced products and market-leading service of the last 12 months. This year's win makes it 6 years in a row.

We were voted top provider by the judges in the fiercely competitive field of personal loans, scoring highly in areas such as our easy application process, quick decisions and competitive pricing, with many pinning us as one to watch.

The Personal Finance Awards 2017/2018 - Best Unsecured Loans Provider

Hitachi Personal Finance was voted the Best Unsecured Loans Lender in the Personal Finance Awards 2017.

Recognising competitively-priced products with market leading service, over 11,000 readers of The Money Pages and What Mortgage magazine took part in the survey and voted to see Hitachi Personal Finance beat off high street rivals to win the coveted award of Best Unsecured Loans.

Feefo Gold Trusted Service Award 2019 winner

With an average customer satisfaction score of 4.5/5 stars or higher, we have achieved the high standard required to win the Feefo Gold Trusted Service Provider Award for the second year running.

The coveted award recognises businesses that deliver exceptional experiences for their customers and go above and beyond to build trust.


Live chat

best live chat